5 Steps to Create a Successful Marketing Plan

Dr. Maya Bailey

RISMEDIA, December 18, 2009—As a Master Business Coach, I often hear from my clients the following story: “I feel stuck in my business. I really love to help people, I am excellent in negotiations and contracts, but I really hate prospecting. I just can’t seem to bring myself to pick up the phone.”

How often have you had those feelings, or have known of someone else who does? The thought of marketing makes most people clench their teeth, tighten their stomach and engage in marketing avoidance behavior that sends their business down the drain.
My clients tell me: “If only I could learn to market myself, I would love my business. I would be making a fortune.”

If you have these feelings, you’re not alone. There are specific reasons, including the following, why people avoid marketing:

1. “I don’t want to bother people.” How many times have you said it yourself before you picked up the phone? The fear of bothering people is huge. In the same breath, most business people tell me that, “I hate it when a telemarketer calls me at home and I don’t want to do the same thing to other people.”

2. “I don’t like tooting my own horn.” So many of us have been taught, especially women, that it’s not good to promote yourself. This is especially difficult for women who have come from a background other than sales before they started their own business. Often times they were employed in a company and marketing was never a part of their job.

3. “I don’t want to be rejected.” Some people are so terrified of being rejected or disapproved of, that they will even avoid calling their former clients. I have written previously in other articles about the phenomena of having a sphere of influence, which is your “goldmine,” but being afraid to “mine it.”

Fortunately, there are solutions for creating a successful marketing plan. Here are 5 easy ways to transform “marketing” into a pleasurable and profitable experience.

1. Think of giving- Whenever you think of marketing yourself, think about the fact that you are actually “offering” a valuable service. We get back what we give out. If you think of giving out a valuable service, and you focus on what you have to give, you will radiate a powerful force of positive energy which you will attract back to yourself in terms of clients and sales. The “secret” is to focus on being “the giver.”

2. Know your unique selling points- Most of the time when I coach my entrepreneur clients, they hugely underestimate what makes them unique. When I ask them, “Why should I work with you instead of someone else?” They honestly don’t know. Here’s the “secret”: make a list of the compliments you have received from former clients. Did they tell you that you were friendly, easy to get along with, very knowledgeable, extremely dependable, or great with follow-up?

As you make the list and think about it, you will start to become aware that what you have to offer as a business person is yourself.

You are unique. There is no one else like you. The more you like yourself and approve of yourself, the more you will radiate out a positive energy of self-love, gratitude, and appreciation. These energies are the highest energies that you could send out. They are guaranteed to magnetize back to you the ideal clients that you want.

Read the rest of the marketing tips here.

The Ultimate Home Business Resource List

I've been getting quite a few phone calls and emails from friends who are thinking of starting new year with a business of their own. Although I might not have all of the answers, I try my best to be a valuable resource to them. Thats why I was quite excited when I came across "The Ultimate Home Business Resource List" in a recent Start-up Nation article.

I found these resources to be extremely beneficial. I hope you will too.

______________________________


When it comes to the US economy, there’s one vital sector that hits very close to home: home businesses. According to the Small Business Administration, 53 percent of businesses in the United States are based from home, and this number is expected to increase.

In recognition of their importance, we set out to create a Home Business Resource List that would serve the needs of entrepreneurs setting up shop from home. We asked experts, talked to home business owners and scoured the Internet, and this is what we found.

1. Government Resources
2. Marketing Solutions
3. Outsourcing
4. Technology
5. Accounting/Finance Software
6. Legal Assistance
7. Inventions
8. Setting up Your Home Office

Explore all the details here.

Social Networking: Must or Time-Drain?

For most people, the answer might be both.

As a small business owner, you probably read about the importance of social media networking in Facebook, Twitter, LinkedIn, etc. You might even have a Facebook Fan Page for your business.

All these networks are wonderful to generate more contacts, to gain more visibility for your business and expand your contacts. However, many small business owners also realize that once they have all their profiles set up, participating becomes an incredible time-draining activity with no specific or direct or measurable benefit for their business.

Here are THREE key points to help you make the most out of this important social marketing activity. Make sure you:

Plan it! As with any marketing activity you perform for your business, make a plan that includes not only objectives but also an action plan. Set specific goals to ensure your social networking happens for a reason and will help you get more leads and/or clients.

Schedule it! Allocate time for your social networking activity. You don't need to be available all the time. If you participate you must realize social media implies a two-way communications channel. You will have to respond and be active, but organizing this will ensure you make the most out of your time on these social networking sites.

Automatize it! There are many great online tools to systematize several parts of your social networking communications. Familiarize yourself with the tools available and implement the necessary ones to make your time on these networks a productive one. Better yet--hand this task over to your Virtual Assistant!

Written by:Owner of The Bilingual VA, Victoria Miles for Virtual Assistant Networking.com

RegOnline

RegOnline

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Three Tips for Effective Time Management for Professionals

Is time management one of your biggest challenges? You are certainly not alone if that is the case. Many small business owners and other professionals are always looking for ways to make better use of their time. If finding a way to implement strategies for effective time management is something that appeals to you, you may find the tips and ideas presented here to be beneficial. Keep in mind that not everyone has the same time management problems. Look for tips that can have a positive impact on your own personal time management challenges.

3 Time Management Tips for Professionals
1. Get Organized – If you are disorganized, you’ll end up spending a lot of time each day looking for things, which is a complete waste of your time. Instead of wasting time searching for items, set aside a chunk of time to get organized and include time in each week’s to-do list to spend time getting re-organized. When you get in the habit of doing this, everything in your office will be in it’s proper place so you won’t find yourself wasting time searching for items that aren’t where they should be.

2. Reduce Socializing at Work – If people tend to stop by your office regularly to socialize, and you find yourself getting embroiled in lengthy conversations that keep you from taking care of your work responsibilities, you have a time management challenge caused by too much socializing. Consider rearranging your workspace so that it’s difficult for people to camp out in your workspace for long periods of time. Try placing the visitor’s chairs in your office so they aren’t right by the entrance to your office, or place stacks of books or files in the chairs. You may also want to get into the habit of standing up when people enter your office. This can be a signal to them to keep the conversation short and sweet.

3. Plan Your Work Wisely – When coming up with a plan for getting your work completed, think about what times of day or days of the week seem to work best for certain tasks. If you experience a drop in energy during the afternoon, schedule tasks that you consider mundane – such as filing or updating your computerized contact directory – for that time of day. If you are at your most energetic during the morning hours, use that time to contact prospective clients and to work on those parts of your job that require maximum creativity and energy. If the phone seems to ring endlessly on Friday afternoons, make sure that you’ve taken care of all of your deadline work for the week before then.

Article taken from the Small Business Channel at American Banking News - October 11

Business Marketing Tips

As interviewed: John Jantsch, Founder, Duct Tape Marketing for Score.org

What are some starting points for crafting an effective
marketing strategy?

1. Talk to your customers. They have a better sense of what makes you unique—the things that generate loyalty and referrals. Ask them what you do that they like, and you may be surprised by the responses. It may well be the little things that set you apart.

2. Build a network of strategic partners. Surround yourself with best-of-class providers of products and services that customers need. Recommend them to your customers and they’ll do the same for you. During the recession, organizations that delivered these kinds
of referrals didn’t suffer much.

What are some helpful metrics a small business should consider for gauging the effectiveness of a marketing strategy?

Setting goals for revenue and profit are obvious choices. But also consider percentage of business from referrals, and satisfaction factors that your customers say make the difference for them.
Again, you’ll likely uncover qualities about your business that you’d never thought of.

Take Your Dream From Concept to Company

Every aspiring entrepreneur maintains a vision of what professional success looks and feels like for them. However, as tangible as it may be in mind, transforming that concept into reality presents challenges. “Essentially a vision is long term, or a fast-forward look at where you want to be,” says Dee Marshall, life coach and founder of Raise The Bar, a Newark, New Jersey-based coaching and consulting practice. “In order to make the vision a reality you have to begin with organizing your thoughts,” Marshall says. She recommends utilizing a vision board—images, pictures and affirmations of your dreams and desires compiled in a central location such as on a poster board or in a book—to help organize your thoughts into a visual concept. With pictures, words, and even actual objects, goals such as those you may have you’re your business can be literally brought to life. But what do you do after you’ve created the vision board and are ready to put action towards those aspirations?

Here, Marshall offers six ways to get your business off the ground: Put it on paper. Create a one page outline that includes a mission statement, vision statement and objectives. “If you can’t come up with a one-pager, then it could be an indication you are not ready for entrepreneurship,” warns Marshall. But even that shouldn’t deter you, because it is common to have difficulty writing down objectives and goals initially. It can also be a driving force when obtaining goals becomes challenging.

Apply SMART guidelines.

Specific: Vagueness leaves room for error. Being as precise as possible limits the chances of confusion in implementing your goals and objectives.

Measurable: Pursue goals that will offer you the ability to, at any point in the process, evaluate your effectiveness in actualizing them successfully.

Action-oriented: Shape your objectives around actions that will bring you closer to fulfilling your vision.

Results driven: Goals and objectives you focus on should provide concrete tangible outcomes.

Time bound: Attach and stick to a realistic deadline.

Read the Entire Article

Time to Reclaim Time (and the Confidence of Your Clients and Customers)

Flying by the seat of your pants is no way to run a business. Playing fast and loose robs you of flexibility. It creates havoc, and instills disorganization and unprofitability in your business. You might kid yourself into thinking your lack of structure is not evident from the outside, but I guarantee you, clients, colleagues and others you work with recognize it loud and clear via untimely follow-up, missed deadlines and poor communication.

The more intentioned and methodic you are with your processes, the more freedom, flexibility and organization you give yourself and your business. One of the very best ways to reclaim ownership of your time also uses one of the simplest tools available--your calendar! Following the steps below will help put you on the path to gaining control over your time and workload, and maintaining the confidence of those who choose to work with you.

1. Holidays, Vacations and Other Days Off. First, enter all holidays, known vacations and any other days you intend to be closed. If you take two or more days off for certain major holidays, be sure and mark those "closed" on your calendar as well. At the beginning of each month, schedule a reminder to give clients and others a courtesy notice of your planned days of unavailability.

2. Dedicated Days. Do you have a dedicated day of the week for something in particular? For example, Mondays are my administration days. I don't conduct any client business and am "closed" to them on that day each week. Some people like to take Fridays off in their business to attend networking or training functions or just have a plain old "mental space" day to keep their creative juices flowing. Whatever the case, be sure and enter those dedicated days on your calendar.

3. Regular Meetings & Tasks. Do you have regularly scheduled meetings or tasks you perform each week or month? Get those on the calendar. (TIP: Uninterrupted work time is necessary for critical thought and concentration; avoid taking calls or scheduling meetings during your main project schedule. You might consider devoting one day of the week or only certain hours of the day for meetings and phone calls).

4. Routines. What are your routines? Do you tend to use the first part of the morning for getting in gear, taking care of loose ends and checking emails? Then schedule it! For example, I block out every morning until 11am for just such purposes and never schedule meetings before then.

5. To Dos and Deadlines. Setting aside time on your calendar for errands and other to-dos will help get them accomplished. Likewise, if you have important deadlines you mustn't forget, enter those dates as notes. (TIP: Add the actual deadline date on your calendar, and set the auto-reminder to alert you several days or a week in advance to give yourself plenty of breathing room.)

6. Break and Lunches. Taking breaks and lunches is good for you and your business (no one is served by you being tired, hungry or stressed out). If you're one of those folks who has to be reminded to tear yourself away from your work to take care of yourself, add these to your calendar as well.

The time you are left with is your available project/work schedule. You can be as meticulous or free-flowing with this time as best fits your work style. If you have a mix of clients and odds and ends work of varying degrees of complexity, you might not feel the need to schedule every little thing, and instead prefer to just get things done one after the other during those open blocks of work time.

If you have a few larger projects that require a bit more planning and coordination, you might see fit to schedule dedicated hours for each project to better manage them. Either way, the system above will give you the structure and foundation in order to better manage your business and workload. You'll get more done, be more organized, and those who work with you will recognize (and appreciate) the huge difference it makes.

Author: Danielle Keister is a business advisor and innovator in the Virtual Assistance profession.

Facebook 101

This week, I attended Facebook 101 for Entrepreneurs and Small Business Owners, facilitated by Terri Holley of Creative Blog Solutions. The class was extremely informative. Although I am a Facebook user for both business and personal purposed, the workshop gave me excellent "nuggets" of information that will enable me to enhance my experience.

For example, did you know that you can customize a page on your Facebook site so that its more brand focused? The benefit of this would be so that people who are not your friends will land on it and get an idea of you and your brand.

We also learned about ways to make all of our social media avenues come together. As always Terri laid things out in an easy to understand manner. It was alot of information, but I did not feel overwhelmed by it. I would highly suggest it to anyone looking to learn the world of or enhance your current experience with FACEBOOK.

'Virtual Assistants' in Higher Demand

Down Economy and Need to Cut Costs Have Employers Turning to Telecommuters
By Emma L. Carew
Washington Post Staff Writer
Wednesday, July 8, 2009

Michael Hanik used to have 12 employees, a warehouse and trucks to run his medical devices catalogue company. But four years ago, he turned to the Internet to look for ways to reduce overhead costs for his Rockville-based Total Medical Systems. He now has just three employees on the company payroll but as many as 50 contractors working for him, some of them known as "virtual assistants."

The term, around since the Internet became widely available, encompasses anyone who telecommutes and does administrative tasks for other businesses, usually on a contractual basis. Most do tasks such as document preparation, paperwork and accounting. Some have niche areas, such as bilingual translation or creative services.

In the current economy, Jane Weizmann, a senior consultant at Arlington-based human resources consultant Watson Wyatt, said she's seeing more businesses with a "part-time cadre or network of people" who telecommute and bring different skill sets to projects as needed. "It's a lot less expensive than having resources on staff, sitting on the bench and waiting," she said.

Virtual assistants allow companies to save on real estate and equipment, as well as on benefits, which can add 35 percent to a base salary, Weizmann said. She cautioned, however, against businesses relying entirely on outsourced work and contractors. The high levels of turnover can create an unstable workforce. "You can supplement your core capability, but you can't replace it completely with 100 percent outsourced work," she said.

The numbers are difficult to track, because there is no formal certification and not all people doing similar work call themselves virtual assistants, but one small trade group, the International Virtual Assistants Association, said its number of new members doubled from 2007 to 2008. To date this year, IVAA has added 160 new members, bringing membership to about 900. With no warehouse space to rent, no salaries or health benefits to pay, and no supply cabinets to keep stocked, Hanik estimates he's decreased his business costs by 65 percent through outsourcing and using virtual assistants. "It's a tremendous revolution," he said.

IVAA officials say the number of virtual assistants is increasing as companies lay off their administrative and executive assistants. Plus, the barrier to entry is low, because most people already own the equipment they need, such as computers, printers, fax machines and Internet access. "You meet people at the conferences who say, 'Oh, after I was laid off four times, I decided to become a virtual assistant,' " said Lauren Hidden, marketing director for IVAA. "They get tired of the insecurity of being an employee." Even though the real estate agency that Pharice Brown used to work for laid her off, it still needed someone to complete her old tasks. That started her career as a virtual assistant and president of Bladensburg-based Pharice Brown and Associates. "Even though the Realtor wasn't able to pay me the salary, he actually helped me get my start," she said. She said many of their customers are small, independently owned businesses that found her online or through recommendations. Brown now makes less than half her former $50,000-per-year salary and has cut back on spending so she can afford paper, printer ink and software. She has been without health insurance for nearly a year. "I carried my own insurance until I just couldn't afford it anymore," she said. Brown said she loves the flexibility of the work and being her own boss, but money is tight, and when there are bills to be paid, she'll occasionally work below her normal fees just to get paid.

Rosa Pichardo, who runs a virtual assistant business in Silver Spring, said part of her success through the recession has been her niche: working with Spanish-speaking business owners, largely translating documents. Pichardo, who was a travel agent in her native Dominican Republic, said that when she started up Rossie's Enterprises in 2004, it was hard to find customers. But now the business has grown to include Pichardo, her son and another employee.

Starting your own business can be difficult, IVAA officials caution. "Some people join and never really get off the ground," Hidden said. Salaries can vary based on qualifications, what people charge and how frequently they work. Hourly wages may range from $20 to $75. Brown said she has coped by starting other businesses. Right now, demand for her interior design firm is low because people are not redecorating their homes, but the demand for the résumé-writing services of her virtual assistant business has increased. Catalogue-company owner Hanik found Kim Lazernik, a former computer software tester, on Craigslist. When Lazernik was laid off in 2007, she formed Silver Spring-based Virtual Computer Services and put her skills to work on projects for small businesses, such as photo scanning and data entry. Lazernik has definitely taken a pay cut since starting her own firm. (Her old job paid more than $100,000 a year.) She now works about 20 hours per week, charging $35 to $40 per hour. But, she says her expenses for the business balance out with the money she saves on commuting and career clothing. Like Brown, she currently does not make enough to be saving for retirement. "I love what I do. I wake up happy every morning," she said, but added, "I'm thankful for the years I had a 401(k)." At 49 years old, Lazernik said the career change is permanent. "There's no reason for me to stop doing this."

Announcement

Tamika Johnson, MBA, of administrative partners, llc has been invited to join the faculty of the Art Institute of Washington as a part-time Professor. She will be teaching a required course entitled "The Business of Graphic Design".

The course will teach students how to present themselves in a professional manner when seeking job opportunities. It will also cover responding to requests for proposals and writing a business plan among other things.

Tamika is very excited to return to her alma mater to participate in the learning and development of new graphic designers.

No Interst Loan for Business Owners

SBA ARC Recovery Loan...

About the SBA Arc Loan

• The loans are specifically set aside for business debt consolidation (up to $35,000). Pay off existing business debt and have no payments for 12 months!
• No FICO score requirement.
• Lenders are motivated to approve the loans because of the 100% government guarantee (American Recovery and Reinvestment Act).
• Eliminate high interest credit card payments.

Click here for more information and to apply.

2009 Women Entrepreneurs' Expo, "Ride On, Ride On!

A wonderful conference to attend if you are in the MD/DC/VA area is the 2009 Women Entrepreneurs' Expo in Springfield, VA.

See the details below - and note the early bird specials.


Early Bird Registration for the fabulous 2009 Women Entrepreneurs' Expo "Ride On, Ride On!" is now open! This incredible event, in its ninth year, will be held Friday, October 23, 2009 at the Waterford in Springfield. Act before August 7, and the entire day packed with events and opportunities for you to grow your business is just $75, a savings of $20 over the regular price. Limited $20 scholarships are also available, and exhibitor spaces have early bird pricing as well!

This year, we have made room for 75 vendor tables, and a powerful agenda with eleven workshops and networking sessions, including a facilitated speed networking event so you can meet many of the powerful women (and a bunch of good men) who will be in attendance! This is an event that must not be missed. Many have described it as "THE BEST event for entrepreneurs" in the Washington area!

We are thrilled that Kristina Bouweiri, President and CEO of Reston Limousine will be our keynote luncheon speaker, to share the story of how she turned a one limo company into a 130 fleet miracle which annually makes over $100,000 in donations to local charities and non-profits. Visit our website for more details or if you're ready to take advantage of the early bird rates, click here to register online!

See you at the Expo!

Identifying Your Target Market

Identifying your target market is the most important thing you can do for your business. You have to understand who your customers are and where to find them in order to be successful.

The first step in identifying your target market is to understand what your products/services have to offer to a group of people or businesses. To do this, identify your product or service's features and benefits. A feature is a characteristic of a product/service that automatically comes with it.

Here’s an example, if toothpaste has a stain-removing formula - that's a feature. The benefit to the customer, however, is whiter teeth.

While features are valuable and can certainly enhance your product, benefits motivate people to buy.

An example is anti-lock brakes; they are features on a car, but the benefit to the consumer is safety.

By knowing what your product/service has to offer and what will make customers buy, you can begin to identify common characteristics of your potential market.

For example, there are many different consumers who desire safety as a benefit when purchasing a car. Rather than targeting everyone in their promotional strategy, a car manufacturer may opt to target a specific group of consumers with similar characteristics, such as families with young children.

Now is the time to renew your customer database and determine who your target audience is. The next step is segmentation or breaking down that market so that you can very specific as to whom the solution is provided.

Parts taken from an article by the Edward Lowe Foundation.

A Day Without My Sunshine (My Blackberry)

I hear many successful business owners state that they will never get a blackberry or any other PDA, because they don't want to be THAT accessible ALL the time. While I get that, I think of my PDA as my friend that keeps me in the loop with just one glance. Since I manage other peoples' businesses/business operations, I have multiple email boxes including my own and just one look at my Blackberry keeps me in the loop with everyone.

Well today, was the day the Blackberry was not with me - well it was, but AT&T had inadvertently deactivated my SIM card and cannot transfer the data until I go into the store AGAIN *I was just there yesterday*. So I had an inactive PDA all day - very annoying.

BUT, I survived even though I felt like a piece of me was missing. This experience really helped me to practice what I preach regarding productivity - checking email at an appointed time and not all day, and batching. This happened by necessity and not by choice. But the experience taught me that I can, in fact, survive a day without my blackberry and leads me to think...

Blackberry and other PDAs....
Do they really assist with efficiency or are they just cool distractions?

Systems...

Over the past couple of weeks I have been getting lots of training on developing systems to get things done within a business. From a recent Online Business Managers Meeting, we discussed 10 Systems that will further help our clients achieve greater success.Of these, there were two that really stood out to me as truly areas for development for most business owners with whom I work.

1. Marketing system. May times businesses stop marketing when they have consistent clients - failing to build a pipeline for future growth and opportunities. This could include a consistent schedule for newsletter distribution, blogging, social media or regular contact with clients.

2. Phone calls and email management - Do you have general systems in place to deal with certain requests (i.e. if someone emails you or calls regarding pricing or information about a product or services)?

The benefits of systems is invaluable. It not only keeps the business owner consistent in dealing with clients and prospects, but it also allows him/her to delegate with a greater level of ease. Having systems even allows the business owner to be able to take vacations or deal with family emergencies knowing that standard operating procedures are in place. Now doesn't that sound like a process worth investing in?

Recent Workshop Given at the WBO "Its All About Me!"

Increasing Productivity Workshop Presentation

View more OpenOffice presentations from adminpartners.

What are Autoresponders and How Can They Help Your Business.

I have received inquiries from potential clients about Autoresponders and how they can expect this to be beneficial to their business. I've come across an article that really explains it and its benefits.

What is an Autoresponder? By Michael Cheney
Lots of people talk about autoresponders and how you can use them to grow your business online. But what actually is an autoresponder? Quite simply, it’s a piece of software that enables you to send emails to people automatically. This doesn’t mean that it writes the emails for you and it doesn’t involve spam or sending unsolicited email. What it means is that you set up a sequence of prewritten emails that are sent out to prospects on your database at regular intervals.

The importance of this cannot be underestimated. Time and time again internet marketing gurus tell you that the money is in the list. This is not by accident. The online marketing specialists know that this is fact. The more people you have on a mailing list that are interested in your products or services, the more sales you will make.

You can use an autoresponder to essentially send emails out to your prospect list, even when you’re not at a computer. What you do is you create, lets say, a seven part email course. Then you can set the intervals for the emails to, say, once a day and send them one part of the course each day. So you write the emails one time and then anyone joining that list will automatically be sent those emails for the next seven days.

This doesn’t matter if you’re online or if you’re away from the computer. They will get sent automatically. They also get added to the list automatically. And if they choose to unsubscribe, all of that is taken care of without you having to lift a finger.

The main benefit to using an autoresponder is connected to the fact that the majority of people need to be told about a product seven times before they buy it. So I want to ask you, how many times are you telling your visitors about your product? Chances are it’s less than seven.
They’ll land on your homepage or somewhere else on your website and they’ll look at your offering, but the majority of your sites visitors will disappear. So unless you can get them onto an opt-in mailing list, either a course or free information that is of multi-part format, the chances are you will have lost them forever. You can use an autoresponder to send these messages out to people with their permission convincing them and educating them about your product.

This is simply a form of permission marketing. People will give you their permission to receive emails in return for you giving them free, quality information. Do not load the messages with over-hyped sales pitches, but give them real quality information with a small mention about your product at the end.

What you’ll find is that people come to know you and grow to trust you over time as you send them more and more information. The longer you can maintain this relationship with them, the more likely they are to actually buy from you. The beauty of this is that using an autoresponder saves you the costs of printing, posting and packaging and enables you to contact and keep in touch with all your prospects around the clock without actually having to do anything.

New Variety of Services Starting This Month

administrative partners, llc has enhanced their services to better meet the needs of small business owners. Please refer to the list attached for new services we are offering starting this month.

Project Management
Do you have multiple incomplete projects- just waiting for your attention? To distracted to see a project through to the end? Having a designated owner of your projects and task makes all the difference. A project manager manages resources, time, money and scope of projects. administrative partners, llc keeps your projects moving while you focus your time and energy on thing that only they can do.

This service includes:
-o- Responsible for a projects from start to finish
-o- Leads teams in negotiating multiple relationships within any project
-o- Functions as the “hub” of the project
-o- Maintain a healthy client relationship throughout project
-o- People Management: Find, Hire and Manage Virtual Teams

Administrative/Productivity Consulting
Work more efficiently. Revaluate methods that are not working so that you can continue to grow your business.

This service includes:
-o- Productivity analysis
-o- Recommendations for productivity
-o- Streamline and simplify systems and processes
-o- Maintain accurate reports of the business metrics – helps business owners make informed decisions about their business
-o- Implementing and managing new revenue streams

Getting Started Package*
(6 month trajectory)

The Getting Started Package assists small business owners in realizing their vision of owning their own business. The package coordinates the start up activities that need to occur. These services include:
-o- Registration of Company Name
-o- Research and secure domain name registration
-o- Business Plan Consulting
-o- Marketing Strategy
-o- Pricing Strategy
-o- Logo Design
-o- Business Card Design
-o- Letterhead Design
-o- Website design
-o- Marketing brochure

Next Level Business Package
(6 month trajectory)

The Growing Your Business Package is designed for the business owner who has been in business for a while and who is looking to streamline their business.
-o- Includes our Productivity Consulting service (3 months)
-o- SEO Management
-o- SEO Reports and Analysis
-o- Website Optimization
-o- Link Building Website Promotion
-o- Virtual Assistant services (10hrs/mo)
-o- Internet Marketing
-o- Upload a Video
-o- Set-up and maintain social networking profiles
-o- Website maintenance
-o- Autoresponders
-o- 1Shopping Cart set up
-o- Newsletter template design (print or online)

Specialized Services

-o- Order entry
-o- Order tracking and follow up
-o- Marketing campaigns
-o- Billing and invoicing
-o- Manage Company Store capabilities


Transaction Coordination
-o- Keeping tasks on schedule
-o- Tracking contingencies
-o- Listing Presentations
-o- Buyer Consultations
-o- Manage Drip Campaigns
-o- Design and mailing of postcards
-o- Management of farming areas
-o- Website updates
-o- Special Projects as needed

Venting...Residual Income

Lately, I've been going to networking events, meeting great business people/entrepreneurs and I enjoy doing this. Unfortunately, there has been an aspect that has increasing began to get under my skin. That is, business persons who are trying to recruit others to sell their products/services so that they can gain residual income.

Now don't get my wrong - I am sure there are people out there looking for ways to generate additional streams of income, I'm just not one of them. And more importantly, can I take a moment to learn about your actual product/service and what it provides before I'm bombarded with invitations to sales meetings.

You see, selling your product is what YOU do, not what "I" do. I might want to use the product/service, but being pushy and trying to help me understand why I should take on an additional business is not very appealing to me. Actually it totally turns me off to the point where I don't even want to learn about your product/service anymore.

I'll have more substance with my next post, but I just had to get that out.

tj